About Us

The Association of Accredited Advertising Agents of Malaysia is here to grow and develop the creative industry locally. What follows is how we do it.

4As Objective 1 -  To provide industry guidance & leadership

Objective 1 - To provide industry guidance & leadership

4As Objective 2 - To raise standards & professionalism

Objective 2 - To raise standards & professionalism

4As Objective 3 - To promote commercial creativity & its effectiveness

Objective 3 - To promote commercial creativity & its effectiveness

4As Objective 4 - To foster continuous professional development for the attraction & retention of agency talent

Objective 4 - To foster continuous professional development for the attraction & retention of agency talent

4As Objective 5 - To be the government’s principal information source & advisor on advertising & its effectiveness

Objective 5 - To be the government’s principal information source & advisor on advertising & its effectiveness

About Us

The Association of Accredited Advertising Agents of Malaysia is here to grow and develop the creative industry locally. What follows is how we do it.

4As Objective 2 - To raise standards & professionalism

Objective 2 - To raise standards & professionalism

4As Objective 4 - To foster continuous professional development for the attraction & retention of agency talent

Objective 4 - To foster continuous professional development for the attraction & retention of agency talent

4As Objective 1 -  To provide industry guidance & leadership

Objective 1 - To provide industry guidance & leadership

4As Objective 3 - To promote commercial creativity & its effectiveness

Objective 3 - To promote commercial creativity & its effectiveness

4As Objective 5 - To be the government’s principal information source & advisor on advertising & its effectiveness

Objective 5 - To be the government’s principal information source & advisor on advertising

Who
We Are

The Association of Accredited Advertising Agents Malaysia (4As), formed in 1971, is the Malaysian advertising industry’s foremost body engaged in promoting the value of advertising agencies in the Marketing Communications industry to advertisers, media, suppliers, government and the public.

The association encompasses more than 60 home-grown and international member agencies who are the key players in Malaysia’s advertising industry.

The association helps grow the business of the member agencies and advance individual careers through the provision of professional development services, industry awards, advocacy and support.

Eye of the tiger - 4As

Council

The Council ensures the welfare of the Members and that professional ethics is maintained.

Andrew Lee - 4As

Andrew Lee President Group Managing Director HAVAS IMMERSE SDN BHD

Y Bhg Dato’ Johnny Mun - 4As

Y Bhg Dato’ Johnny Mun Senior Advisor Managing Director OXYGEN ADVERTISING SDN BHD

Ben Chew - 4As

Ben Chew Council Member Managing Director BBDO (MALAYSIA) SDN BHD

Karthigesu Palanisamy - 4As

Karthigesu Palanisamy Council Member Managing Director CRUSH COMMUNICATIONS (M) SDN BHD

Jasmin Bin Omar Jayaseelan - 4As

Jasmin Bin Omar Jayaseelan Council Member Managing Director ELLIPSIS (M) SDN BHD

Kristian Lee - 4As

Kristian Lee Council Member Chief Executive Officer NAGA DDB TRIBAL SDN BHD

Leon Tang - 4As

Leon Tang Council Member General Manager PUBLICIS COMMUNICATIONS MALAYSIA SDN BHD

Ryusuke Oda - 4As

Ryusuke Oda Council Member General Manager HAKUHODO (M) SDN BHD

Irene Wong - 4As

Irene Wong Council Member Chief Executive Officer GREY WORLDWIDE SDN BHD

Adrian Loh - 4As

Adrian Loh Council Member Managing Director SHINAJII SDN BHD

Yee Hui Tsin - 4As

Yee Hui Tsin Council Member Managing Director TBWA KUALA LUMPUR SDN BHD

LV Chong - 4As

LV Chong Council Member Regional Business Director MONSTER INTERACTIVE SDN BHD

Darien Mah - 4As

Darien Mah Council Member Chief Executive Officer FOREFRONT STUDIO SDN BHD