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AirAsia Road Less Travelled

Creative Work, Industry's Updates - 12 July 2018, By Naga DDB Tribal

With AirAsia’s millennial target audience exposed to popular destinations regularly, the challenge was to sell lesser-known routes, which included cities few have ever heard of.

Read more about the film at Naga DDB Tribal’s website, or watch the case study video below.

Posted in Creative Work, Industry's UpdatesTagged 2017, AirAsia, case study, film, travel
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