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4As Updates

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4As Challenges Telekom Malaysia’s Flawed Procurement Policy for Shortlisting of Advertising Agencies

4As Challenges Telekom Malaysia’s Flawed Procurement Policy for Shortlisting of Advertising Agencies

Posted by By errisa.nani 4 November, 2022Posted in4As Updates, Industry's UpdatesNo Comments
Media statement from Khairudin Rahim, CEO of the Association of Accredited Advertising Agents Malaysia (4As). The 4As is challenging Telekom Malaysia (TM) on its current procurement policy  for shortlisting of Advertising Agencies,…
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Global creative opportunities and innovations abound at 2022 PETRONAS Kancil Awards.

Global creative opportunities and innovations abound at 2022 PETRONAS Kancil Awards.

Posted by By errisa.nani 31 October, 2022Posted in4As Updates, Industry's UpdatesNo Comments
The Association of Accredited Advertising Agents of Malaysia (4As) has announced several important partnerships and progressive innovations for the 2022 PETRONAS Kancil Awards, Malaysia's longest running and most prestigious advertising…
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Kancils return after two year hiatus with PETRONAS as a title sponsor

Kancils return after two year hiatus with PETRONAS as a title sponsor

Posted by By errisa.nani 29 September, 2022Posted in4As Updates, Industry's UpdatesNo Comments
The Association of Accredited Advertising Agents of Malaysia (4As) has announced the resumption of the Kancil Awards, Malaysia's longest running and most prestigious advertising awards competition, after a two year…
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Putra Brand Awards back in the limelight

Putra Brand Awards back in the limelight

Posted by By errisa.nani 22 September, 2022Posted in4As Updates, Industry's UpdatesNo Comments
Also known as the People’s Choice Awards, the Putra Brand Awards 2022, which is in its 13th edition, will take place at One World Hotel in Kuala Lumpur on January…
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Steamulus: Man and Machine in One Place – Spatial Computing & XR Explained

Steamulus: Man and Machine in One Place – Spatial Computing & XR Explained

Posted by By admin 18 July, 2022Posted in4As Updates, Events
Man and Machine in One Place: Spatial Computing & XR Explained. Learn about the latest buzzword "metaverse" and their role in revolutionising mankind's relationship with computers in this digital era.…
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The Transformative Power of an Effie Award

The Transformative Power of an Effie Award

Posted by By admin 14 July, 2022Posted in4As Updates, Industry's Updates
Scaling up businesses through effective marketing campaigns. Marketing spend is one of the biggest and most important expenditure items in a company’s budget. Successfully executed campaigns allow a company to…
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4As leads Malaysian creative and advertising industries in DEI with Women’s Empowerment Principles Awareness Workshop

4As leads Malaysian creative and advertising industries in DEI with Women’s Empowerment Principles Awareness Workshop

Posted by By admin 27 June, 2022Posted in4As Updates
The Association of Accredited Advertising Agents Malaysia (4As) is launching the “Women's Empowerment Principles (WEPs) Awareness Workshop”, one of an ongoing series of training events designed to improve business effectiveness…
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Steamulus: The New Content Code – The After Effects on Advertisers

Steamulus: The New Content Code – The After Effects on Advertisers

Posted by By admin 21 June, 2022Posted in4As Updates, Events
The New Content Code: The After Effects on Advertisers. Learn how to navigate the new Malaysian advertising landscape following the revision of the Content Code with Mediha Mahmood. Date: Thursday,…
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2022 Effie Awards calls for entries while looking to the future with a hopeful theme and commitment to diversity

2022 Effie Awards calls for entries while looking to the future with a hopeful theme and commitment to diversity

Posted by By admin 25 May, 2022Posted in4As Updates, Events, Industry's Updates
The 14th Malaysian Effie Awards announced its call for entries with a slew of new categories as well as a new online submission portal and enhanced judging panels. Showcasing campaigns…
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4As offers groundbreaking IPA Diversity & Inclusion Essentials Certificate as part of its pledge to raise DEI awareness among marketers.

4As offers groundbreaking IPA Diversity & Inclusion Essentials Certificate as part of its pledge to raise DEI awareness among marketers.

Posted by By admin 20 May, 2022Posted in4As Updates
The Association of Accredited Advertising Agents Malaysia (4As) is launching the “IPA Diversity & Inclusion Essentials Certificate”, the first of its initiatives for the advertising industry to address Diversity, Equity,…
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Recent Posts

  • IP Under the Spotlight: What You Need to Know Now
  • Media statement from Andrew Lee, CEO of the Association of Accredited Advertising Agents Malaysia (4As) on Council Resignations.
  • Tan Kien Eng elected as President at 4As 17th Biennial General Meeting
  • Leo Burnett Kuala Lumpur named Agency of the Year at Kancil Awards 2024.
  • Grab sweeps top honours at 2024 Effie Awards Malaysia, named Brand of the Year for 4th consecutive year.

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