Our Objectives

The Association of Accredited Advertising Agents of Malaysia is here to grow
and develop the creative industry locally. What follows is how we do it.

Objective 1

To provide industry guidance
& leadership

Objective 3

To promote commercial creativity & its effectiveness

Objective 5

To be the government’s principal information source & advisor on advertising

Objective 2

To raise standards & professionalism

Objective 4

To foster continuous professional development for the attraction & retention of agency talent

Objective 1

To provide industry
guidance and leadership

Objective 2

To raise standards 
and professionalism

Objective 3

To promote commercial
creativity and its effectiveness

Objective 4

To foster continuous professional development for the attractionand retention of agency talent

Objective 5

To be the government’s principal information source of advisor on advertising

Who We Are

The Association of Accredited Advertising Agents Malaysia (4As), formed in 1971, is the Malaysian advertising industry’s foremost body engaged in promoting the value of advertising agencies in the Marketing Communications industry to advertisers, media, suppliers, government and the public.

 

 

The association encompasses more than 50 home-grown and international member agencies who are the key players in Malaysia’s advertising industry.

The association helps grow the business of the member agencies and advance individual careers through the provision of professional development services, industry awards, advocacy and support.

FAQ

A detailed answer to provide information about your business, build trust with potential clients, and help convince the visitor that you are a good fit for them.
A detailed answer to provide information about your business, build trust with potential clients, and help convince the visitor that you are a good fit for them.
A detailed answer to provide information about your business, build trust with potential clients, and help convince the visitor that you are a good fit for them.
A detailed answer to provide information about your business, build trust with potential clients, and help convince the visitor that you are a good fit for them.
A detailed answer to provide information about your business, build trust with potential clients, and help convince the visitor that you are a good fit for them.
A detailed answer to provide information about your business, build trust with potential clients, and help convince the visitor that you are a good fit for them.
A detailed answer to provide information about your business, build trust with potential clients, and help convince the visitor that you are a good fit for them.
A detailed answer to provide information about your business, build trust with potential clients, and help convince the visitor that you are a good fit for them.
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