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4As Updates

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Media statement on Ownership of Agency Work In A Pitch

Media statement on Ownership of Agency Work In A Pitch

Posted by By admin 14 April, 2021Posted in4As Updates
Following a recent Invitation-to-Bid (ITB) from the East Coast Economic Region Development Council (ECERDC), the Association of Accredited Advertising Agents Malaysia (4As) would like to explicitly state its dissatisfaction with…
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Andrew Lee re-elected for third consecutive term as President at 4As 15th Biennial General Meeting

Andrew Lee re-elected for third consecutive term as President at 4As 15th Biennial General Meeting

Posted by By admin 9 April, 2021Posted in4As Updates
The Association of Accredited Advertising Agents Malaysia (4As) recently held its 15th Biennial General Meeting, with an election to determine its Council office bearers who will serve the not-for-profit industry…
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Record number of entries received for 2020 / 2021 Effie Awards Malaysia, winners to be announced in May.

Record number of entries received for 2020 / 2021 Effie Awards Malaysia, winners to be announced in May.

Posted by By admin 23 March, 2021Posted in4As Updates
The 2020 / 2021 Effie Awards Malaysia announced a record increase in entries of nearly fifty percent for its 13th edition, with a large number of Covid-19 related campaigns submitted…
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Putra Brand Awards 2020 honours Malaysians’ favourite brands, capping a challenging year for marketers

Putra Brand Awards 2020 honours Malaysians’ favourite brands, capping a challenging year for marketers

Posted by By admin 5 February, 2021Posted in4As Updates
The Putra Brand Awards, organised by the Association of Accredited Advertising Agents (4As) Malaysia, celebrated its 11th edition by presenting 135 awards in 23 categories to 132 of Malaysians’ favourite…
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4As kicks-off 2021 training slate with focus on effectiveness, in collaboration with long time training partner IPA UK

4As kicks-off 2021 training slate with focus on effectiveness, in collaboration with long time training partner IPA UK

Posted by By admin 8 January, 2021Posted in4As Updates
The Association of Accredited Advertising Agents Malaysia (4As) is launching its slate of programmes for 2021 with the IPA Effectiveness Essentials Certificate, reaffirming its commitment to foster continuous professional development…
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Putra Brand Awards winners to be announced in February 2021, remains the leading indicator of brand awareness amongst consumers.

Putra Brand Awards winners to be announced in February 2021, remains the leading indicator of brand awareness amongst consumers.

Posted by By admin 29 December, 2020Posted in4As Updates
Following the launch of the 11th installation of the Putra Brand Awards earlier this year, nearly 6,000 consumers have placed over 18,000 votes for 400 of their favourite brands. The…
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4As draws on established industry partnerships to offer forward-looking training course on Digital Engagement

4As draws on established industry partnerships to offer forward-looking training course on Digital Engagement

Posted by By admin 29 September, 2020Posted in4As Updates
The Association of Accredited Advertising Agents Malaysia (4As) will offer an online training course “The 7Es of Engagement” to its members in an exclusive three-part series during October 2020. This…
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Putra Brand Awards gears up to close out 2020

Putra Brand Awards gears up to close out 2020

Posted by By admin 1 September, 2020Posted in4As Updates
Consumers encouraged to vote for their favourite brands from September 1. Now in its 11th year, the 2020 installation of the Putra Brand Awards looks to celebrate trusted brands that…
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Malaysia Effie Awards 2020 Call for Entries Launching November 2020

Malaysia Effie Awards 2020 Call for Entries Launching November 2020

Posted by By admin 3 August, 2020Posted in4As Updates
The 13th edition of the Malaysia Effie Awards will run on a later timeline as a result of the uncertainties and challenges brought on by the Covid-19 pandemic and Malaysia’s…
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4As intensifies its commitment to training with focused online sessions

4As intensifies its commitment to training with focused online sessions

Posted by By admin 23 July, 2020Posted in4As Updates
The Association of Accredited Advertising Agents Malaysia (4As) has announced a trio of free live online training sessions, complementing its growing portfolio of online offerings, and enhancing its commitment to…
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Recent Posts

  • IP Under the Spotlight: What You Need to Know Now
  • Media statement from Andrew Lee, CEO of the Association of Accredited Advertising Agents Malaysia (4As) on Council Resignations.
  • Tan Kien Eng elected as President at 4As 17th Biennial General Meeting
  • Leo Burnett Kuala Lumpur named Agency of the Year at Kancil Awards 2024.
  • Grab sweeps top honours at 2024 Effie Awards Malaysia, named Brand of the Year for 4th consecutive year.

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